Founder & CEO, True North Motivation

Orion Jones – Leadership Consultant | Motivational Speaker | Former College Athlete & Coach

I bring over 20 years of leadership experience spanning collegiate athletics, higher education, commercial construction, operations management, and organizational consulting. My career has been defined by one mission—helping people lead themselves first so they can lead others better.

From the Dugout to the Boardroom

My journey began on the baseball field, where I learned the discipline, perseverance, and mental toughness that have shaped my life. As a college baseball player and later a head coach, I saw firsthand the impact of leadership, teamwork, and accountability, lessons that extend far beyond sports.

These same principles carried me into business education and leadership consulting, where I’ve worked with individuals, teams, and organizations to develop leaders who can navigate challenges, build strong cultures, and perform at their highest level.

Experience & Education

  • Former College Baseball Player & Head Coach – Building high-performing teams and championship mindsets.

  • Business Professor – Teaching leadership, strategy, and organizational management at the collegiate level.

  • Commercial Operations & Construction Leader – Managing multimillion-dollar projects with a solutions-first approach.

  • Master’s Degree in Business | Doctoral Candidate in Leadership – Currently researching mental health, and coping strategies, integrating academic insight with practical leadership development.

TrueNorth Motivation Consulting: Building Leaders from Within

Through TrueNorth Motivation Consulting, I deliver keynotes, workshops, and leadership training programs grounded in my Power Triangle: Purpose (Your Why), Self-Respect, and Self-Discipline. This framework equips individuals to take ownership of their growth, align their actions with their values, and lead with integrity.

I understand what it feels like to face self-doubt, uncertainty, and the search for purpose. My work is about helping others rise above those challenges, step into their potential, and create lasting impact—whether on the field, in the boardroom, or in life.

No matter where you start, the journey to your True North begins now.